Shin Megami Tensei Mara Figure Releasing in November 2017, Pre-orders Started, Pictures


At the Wonder Festival 2017 Winter convention in February, it was announced that the infamous demon Mara from the Shin Megami Tensei series would be receiving an officially produced figure by FREEing.

It has now been announced that the figure will be releasing in November 2017 in Japan, and pre-orders for it have opened. The figure has been created to celebrate the 25th anniversary of the SMT series, and has been fully supervised by the demon designer Kazuma Kaneko..

The Mara figure has a flexible and bendable design, as well as moveable wheels and front blades.

The currently listed retail price for the “Non scale PVC Painted Shin Megami Tensei Demon Lord Mara” figure is 49,800 yen.


Description via Hobby Search

`You may think you can defeat me, but I`m clearly the bigger man. Gwahahahaha!`

From the RPG series first released in 1992, now celebrating its 25th anniversary `Shin Megami Tensei` comes a long-awaited figure of the Demon Lord Mara! The creation of the figure has been carefully supervised by `Demon Artist` Kazuma Kaneko, creating a faithful rendition of the demon lord that extends an impressive 40cm in length.

The tentacle parts of the figure are made from a flexible material allowing you to bend them into various different poses, and the wheels of the chariot as well as the blades in the front are also all articulated for various different display options. Be sure to add the Demon Lord to your collection and have him inspire envy and terror in all who look upon his magnificent form!

Atlus D Shop

The product page on the Atlus D Shop can be found here. Pre-orders through the site will include a large B2 tapestry representing Mara’s divine appearance, and a sweater representing Mara (chosen among sizes S, M, L or XL). The designs of these bonuses are under development, and their completion will be revealed at a later date.

The Mara tapestry design is under development.

The Mara sweater material is 100% cotton. The sizes:

  • S size: Lenth 64 cm / Width 47 cm / Shoulder width 41 cm / Sleeve length 61 cm
  • M size: Lenth 67 cm / Width 50 cm / Shoulder width 44 cm / Sleeve length 62 cm
  • L size: Lenth 70 cm / Width 53 cm / Shoulder width 47 cm / Sleeve length 63 cm
  • XL size: Lenth 73 cm / Width 56 cm / Shoulder width 50 cm / Sleeve length 61 cm

Product Details

  • Name: NON Scale PVC Painted Shin Megami Tensei Demon Lord Mara
  • Price: 49,800 yen
  • Release Date: November 2017
  • Publisher: FREEing & Good Smile Company
  • Dimensions: Length ~400 mm
  • Sculptor: MUSHIBUCHI
  • Coloring Cooperation: Pinpoint
  • Pre-order links:

Shinsotsu2012, Famitsu